WELDEX is a leading trade show for welding materials, equipment and technologies in Russia. Participation in Weldex gives a unique opportunity to introduce specialists and potential customers with products for machine-building, oil and gas, energy, metallurgy, construction and housing industries.
Key objectives:
- Introduce company’s main novelties to the market
- Initiate interviews with top managers of the company
What was done:
- Announcement
- Media inviting
- Working with the media during the event
- Distribution of the closing press package
- Interviewing of clients and key speakers of the company
- Preparation of interviews and articles
- Follow Up
Results:
- Journalists from 8 leading industrial Media visited the booth
- 40 online and printed media publications: Mining Media, Proteh, RITM Magazine, Master Forum
